Atopic dermatitis (simply known as eczema) is a condition that makes your skin red and itchy. It’s common in children but can happen in any age. Atopic dermatitis is long lasting (chronic) and tends to flare periodically. It may sometimes be accompanied by asthma or hay fever.No cure has been found for atopic dermatitis. However, treatments and self-care measures can relieve itching and prevent new outbreaks. For instance, it helps to avoid harsh soaps, moisturize your skin regularly and apply medicated creams or ointments.